Hi, I’m Samantha

FOUNDER OF THE BEAUTY BUSINESS PLATFORM

I created The Beauty Business Platform because I know firsthand how challenging it can be to grow a successful beauty business. As a salon owner and industry expert, I’ve experienced the struggle of balancing clients, marketing, operations, and scaling—all while trying to maintain a creative vision. I built this platform to give salon owners, freelancers, and beauty entrepreneurs the tools, strategies, and confidence they need to build a thriving business beyond the chair.

With years of experience running multi-salon businesses and working with some of the biggest brands in the industry, I understand what it takes to stand out, attract the right clients, and create sustainable success. From mastering marketing and streamlining operations to diversifying income and scaling with intention, I’ve done it all—and now, I’m here to help you do the same.

I’ve seen how the right strategy can transform a beauty business, and I want to make that knowledge accessible to you. Through expert resources, actionable courses, and a supportive community, The Beauty Business Platform is here to help you grow, earn more, and build a business that truly works for you. Let’s take your beauty brand to the next level!